"With over 100 million households, fee-based mortgage planning can easily become a $50 billion dollar industry if each of these households utilized the services of a mortgage planner at an average cost of just $500 per year. Fee-based mortgage planning can save mortgagors tens of thousands of dollars in costly mistakes and unnecessary risk taking, making it a good deal at just about any price." (Excerpt taken from page 2 of The Book On Mortgage Planning)
"The sheer magnitude of the dollars involved makes home financing decisions one of the most significant money management decisions consumers have to make. Yet they are left to their own devices when it come to gathering and deciphering mortgage information and they are looking for a better way. The Book On Mortgage Planning is the guide for the practitioner who wants to help them find it." (Excerpt taken from page 4 of The Book On Mortgage Planning)
The purpose of this book is to explain the basics of mortgage planning and to promote the processes that will enable mortgage planning to continue to grow and flourish as a financial specialty.
Mortgage Planning – Filling A Growing Need
Tells the reader what a mortgage planner can do to raise the standards of practice and acceptance of the mortgage planning professional by state & federal regulators and the consuming public alike.
Relationships That Lead To Mortgage Planning Opportunities – It Really Is Who You Know That Counts
The reader learns about the types of relationships that can lead to more mortgage planning opportunities, and the significance of the relationship the practitioner has with a client. Moving from salesperson to advisor - cultivating and improving your advisory skills.
Data Gathering, Expectations & Reasonability – Where To Start
The reader is introduced to the kinds of data that must be gathered for the mortgage planning engagement, the significance of the data, what the practitioner can reasonably expect to draw from the data, managing a client’s expectations based on the data gathered, and where and how to start the data gathering process.
Benchmarks, Earmarks& Hallmarks – Marks That Mark The Plan
The reader is introduced to appropriate benchmarks, earmarks and hallmarks in mortgage planning, the limits to mortgage planning and the mortgage plan. Shows how you can reasonably justify your mortgage recommendations against claims of unsuitability and provide supporting documentation.
Data Analysis & Evaluation – What To Do With What You’ve Got
The question is answered of what to do with the data you’ve got and the social, legal, and professional constraints that mortgage planners face, along with the issue of accountability and what to do if you fall short.
Plan Development & Communicating Findings – Putting It All Together and Telling Them What You Know
Explores mortgage plan development and how mortgage planners communicate their findings with clients (telling clients not only what they want to know, but also what they need to know in order to make intelligent mortgage and financial decisions).
Plan Implementation – Putting The Plan Into Action
Explains plan implementation and the role and responsibilities of the mortgage planner.
Monitoring A Mortgage Plan – Looking Back Every Now And Then
Discusses the importance of monitoring and of looking backward as well as forward to access the client’s progress.
A Theory That Supports Mortgage Planning – There’s Reasoning Behind The Method
The reader is provided scientific reasoning behind the concept of mortgage planning.
A Uniform Process Comes Into Focus – We’re All On The Same Page
The steps of the process of mortgage planning are outlined in detail creating a common gauge of what mortgage planning is all about.
